Informal®Project is an Istanbul-based creative visual communication design studio and design brand that approaches critical design and contemporary graphic design as a field of production.
Positioned at the intersection of culture, art, and design, the studio intervenes in existing visual, intellectual, and cultural fields; questions prevailing representations, narratives, and forms; and explores alternative modes of visual expression through typography, imagery, and context.
Informal®Project aims to create meaning, value, and impact through brand identity, editorial design, typography, spatial communication, and wearable forms; and develops collaborations with creatives, institutions, and brands that share this approach.
Beyond project-based production, the studio makes its own curiosity, observations, and research visible through accessible design objects, limited editions, and wearable graphics.
Informal®Project, eleştirel tasarım anlayışını ve çağdaş grafik tasarımı bir üretim zemini olarak ele alan, İstanbul merkezli yaratıcı bir görsel iletişim tasarımı stüdyosu ve tasarım markasıdır.
Kültür, sanat ve tasarımın kesişiminde konumlanan stüdyo; var olan görsel, düşünsel ve kültürel alanlara müdahil olur; mevcut temsilleri, anlatıları ve biçimleri sorgular; tipografi, imge ve bağlam üzerinden alternatif görsel ifade biçimlerini araştırır.
Informal®Project, marka kimliği, editöryal tasarım, tipografi, mekânsal iletişim ve giyilebilir üretimler aracılığıyla anlam, değer ve etki yaratmayı hedefler; bu yaklaşımı paylaşan yaratıcılar, kurumlar ve markalarla işbirlikleri geliştirir.
Stüdyo, proje bazlı üretimlerinin ötesinde; ilgi duyduğu konulara yönelik araştırmalarını erişilebilir tasarım nesneleri, sınırlı edisyonlar ve giyilebilir grafikler aracılığıyla görünür kılar.
ERMAN YILMAZ
Graphic, visual and type designer, Co-founder. Currently pursuing his master’s degree at Mimar Sinan Fine Arts University, Graphic Design Department. He is interested in lettering, graffiti, type design and calligraphy. His works has been exhibited and featured locally and internationally such as TDC (USA), Weltformat(Germany), Graphis Annual(USA) BICeBé | Biennial of Poster Bolivia, Poster Quadrennial Bardejov (Slovakia) Grafist (Turkey), GMK (Turkey). He is often invited to events as a workshop leader and speaker. Talks about typography wherever and whenever!
GÖKÇE GENÇ
Graphic Designer and Co-founder. Studied Graphic Design at Mimar Sinan Fine Arts University in İstanbul. She focuses on editorial design and typography, mostly works with urban planners independently and within Informal Project. Her works has been exhibited locally and internationally such as Graphis Annual(USA), Werkwoche International Design Week (Germany), Design Week Turkey, Poster Quadrennial Bardejov (Slovakia) Grafist (Turkey), GMK (Turkey). She is also a member of the Turkish Society of Graphic Designers. She likes to categorize things in both her life and work!
43rd GMK
→Best Book Design Award
“Sarının İzi/Türk Ytong”
→Best Typography Award
“Öksüzler/NKT”
→Best Poster Design Award
“O Taraf, Bu Taraf, Şu Taraf/NKT”
→İhap Hulusi Poster Special Award
“O Taraf, Bu Taraf, Şu Taraf/NKT”
→Sait Maden Typography Special Award
“Öksüzler/NKT”
—
KRİSTAL ELMA ’24
→Design Category (Gold)
“Sarının İzi-Türk Ytong”/Book/Publishing Design
→Design Category (Silver)
“Sarının İzi-Türk Ytong”/ Typography Design
—
TC69D
→Typographic Excellence Award
“Sneaks Up – Coming Soon”
—
42ND GMK
→Best Typography
“Sneaks Up – Coming Soon”
→Best Typography Award
“Sneaks Up-Coming Soon”
→Logo Design Achievement Award
“Mural-East”
→Best Merch Design Award
“Sneaks Up-Typographic Tshirt”
→Book Design Achievement Award
“Deniz Başar-On the Edge of Language”
→Sait Maden Typography Special Award
“Sneaks Up-Coming Soon”
→Typography Achievement Award
“Selim Süme-Disobedient”
—
41TH GMK
→Post Design / Achievement Award
“Ten, Beden, Ben”
→Post Design / Achievement Award
“Selim Süme-Transit”
—
TDC68
→Typographic Excellence Award
“Stones Do Remember”
—
40TH GMK
→Poster Design / Achievement Award
“Stones Do Remember”
—
GRAPHIS
→Silver Award
“GMK Kırk yaşında”
→Silver Award
“Boş Bir Oda Kendi Fonksiyonunu Yaratır”
→Honorable Mention
“Osmanlı Topraklarında Kesişen Yaşamlar ve Matbaalar Anton Zellic ve Henry Cayol”
—
39th GMK
→Poster Design / Achievement Award
“Bauhaus Imaginista - Uzaklarda İstanbul”
—
GRAPHIS '20
→Gold Award
“Muralistanbul 2018”
→Silver Award
“Alex”
—
38th GMK
→Bikem Özsunay Faundation Poster Special Award
“Osmanlı Topraklarında Yaşamlar”
→Typography Achievement Award
“GMK Kırk Yaşında”
→Best Typography Design Award
“Bağlantılar”
→Poster Design Achievement Award
“Book of Taswir”
→Poster Design Achievement Award
“Tomasz Bierkowski”
→Best Typeface Design Award
“Gaslamp Typeface”
→Best Typography Award
“Studio-X Istanbul”
→Best Direct Mail/Flyer
“Studio-X Istanbul”
→Book Design Achievement Award
“Grafist21”
—
37th GMK
→Best Poster Design Award (Cultural/Social)
“Muralistanbul 2018”
→Best Typeface Design Award
“Oddee Typeface”
→Poster Design Achievement Award
“Perşembe Sineması”
→Poster Design Achievement Award
“Muralistanbul Sariyer”
→Poster Design Achievement Award
“Sinemanın Sesi”
→Bikem Özsunay Faundation Poster Special Award
“Alex”
→Bikem Özsunay Faundation Poster Special Award
“Mural Festival 2018”
→İhap Hulusi Poster Special Award
“Mural Festival 2018”
→GMK Best Typeface Design Award
“Oddee Typeface”
—
TDC64
→Typography Excellence Award
“Anafor Typeface specimen poster”
—
36th GMK
→Best Typography Design Award
“Crossing Frontiers”
→GMK Best Typography Design Award
“Crossing Frontiers”
→Exhibiton Design Award
“Grafist 20”
→Typeface Design Achievement Award
“Anafor Typeface”
→Catalogue Design Achievement Award
“Crossing Frontiers”
→Exhibiton Design Achievement Award
“Speak to the Eyes”
→Typography Design Achievement Award
“The Dialogues”
—
35th GMK
→Best Poster Design (Cultural/Social)
“Mural İstanbul”
→Best Typography
“Köken İçerisinde Notlar”
→Sait Maden Typography Special Award
“Köken İçerisinde Notlar”
→İhap Hulusi Poster Design Special Award
“Mural İstanbul”
→Bikem Özsunay Poster Design Special Award
“Köken İçerisinde Notlar”
→Poster Design Success Award(Cultural/Social)
“Köken İçerisinde Notlar”
→Typography Success Award
“The Death of Cities/Kentlerin Ölümü”
—
34th GMK
Turkish Graphic Designers Ass. 2015
→Poster Design Success Award(Cultural/Social)
“Mural İstanbul”
43th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2024
—
TDC69
World’s Best Typography” Exhibition | New York, USA, 2023
—
42th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2022
—
Golden Bee 15
Golden Bee 15 Global Biennale of Graphic Design | 2022
—
TDC68
World’s Best Typography” Exhibition | New York, USA 2022
—
41th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2021
—
BICeBé
Biennial of Poster Bolivia | La Paz, Bolivia, 2021
—
40th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2020
—
BICeBé
Biennial of Poster Bolivia | La Paz, Bolivia, 2021
—
Parallel Lines
Hochschule Ausburg | Augsburg, German, 2019
—
Fikra Graphic Design Biennial
with Jeff Talks/Antilop Poster Sharjah | United Arab Emirates, 2018
—
39th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2019
—
Ecuador Poster Bienal
Casa de la Cultura Ecuatoriana Benjamín Carrión Quito | Ecuador, 2018
—
38th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2018
—
Jeff Talks
Peş Peşe Salt Beyoğlu | Istanbul,Turkey, 2018
TDC64
World’s Best Typography| Exhibition New York/USA 2018
—
Starting Form Zero
Research of the Possibilities on ”Moving Posters” | Istanbul,Turkey, 2018
—
INAD
International Art and Design Exhibition | Selcuk University Konya,Turkey, 2018
—
Weltformat 17
The Moving Poster 2 | Luzern, Switzerland, 2017
—
Design Week Turkey 17
MSGSÜ Seçilmiş İşler | İstanbul, Turkey, 2017
—
International Poster Biennale Lublin
Lublin | Poland 2017
—
37th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2017
—
36th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2016
—
Bak Bana/Look at Me Posters from Istanbul
Augsburg University | Germany, 2017
—
The Seattle-Istanbul Poster Show
Hemingway Center Boise State University Seattle | USA, 2017
—
BICeBé
Biennial of Poster Bolivia La Paz | Bolivia, 2017
—
Co2poster Biennial
Colorado Mesa University | USA, 2017
—
Type + Text
with Sarp Sözdinler, Muzeum Miasta Łodzi | Poland, 2017
—
13. Jazz W Ruinach Poster Exhibition
Gliwice | Poland, 2017
—
9th Yunus Emre Exhibition
Anadolu University, Calligraphy & Typography Event | Eskişehir, Türkiye, 2017
—
Poster Quadrennial Bardejov
Poster Exhibition | Slovakia 2017
Mercado Design Days '25
Presantation
212 Studio İstanbul/Türkiye, 2025
—
Koç Üniversitesi
Tasarlatan Korkular-2
Workshop and Presantion
İstanbul/Türkiye, 2025
—
Creative Collaborations
Podcast
Postane Istanbul/İstanbul/Türkiye, 2025
—
TDKtuesdays
«Okunabilirlik, Okunaklılık ve Görsel Etki»
Presantation and Talks
Atölye/Bomobtiada/İstanbul/Türkiye, 2024
Atatürk Üniversitesi
Gmk Kampüs Etkinlikleri
Talks
İstanbul/Türkiye, 2022
—
3. Işık Tasarım Günleri
«Tasarlatan Korkular»
Workshop
İstanbul/Türkiye, 2022
—
Türkiye Tasarım Vakfı
«Tasarım Maratonu»
Workshop
İstanbul/Türkiye, 2022
—
Sistem Hatası / System Error
A Manifold event.
Workshop with Sarp Sozdinler
Studio-x Istanbul
Istanbul/Türkiye, 2017
StudioN2O
Interview
—
Slanted Magazine
«Type Fashion»
—
Typography 44:
«The World's Best Typography»
Studio Mercado
«Oyun Alanı»
—
GMK
«Grafik Sanatlar Üzerine Yazılar»
Informal®Project is an Istanbul-based creative visual communication design studio and design brand that approaches critical design and contemporary graphic design as a field of production.
Positioned at the intersection of culture, art, and design, the studio intervenes in existing visual, intellectual, and cultural fields; questions prevailing representations, narratives, and forms; and explores alternative modes of visual expression through typography, imagery, and context.
Informal®Project aims to create meaning, value, and impact through brand identity, editorial design, typography, spatial communication, and wearable forms; and develops collaborations with creatives, institutions, and brands that share this approach.
Beyond project-based production, the studio makes its own curiosity, observations, and research visible through accessible design objects, limited editions, and wearable graphics.
Informal®Project, eleştirel tasarım anlayışını ve çağdaş grafik tasarımı bir üretim zemini olarak ele alan, İstanbul merkezli yaratıcı bir görsel iletişim tasarımı stüdyosu ve tasarım markasıdır.
Kültür, sanat ve tasarımın kesişiminde konumlanan stüdyo; var olan görsel, düşünsel ve kültürel alanlara müdahil olur; mevcut temsilleri, anlatıları ve biçimleri sorgular; tipografi, imge ve bağlam üzerinden alternatif görsel ifade biçimlerini araştırır.
Informal®Project, marka kimliği, editöryal tasarım, tipografi, mekânsal iletişim ve giyilebilir üretimler aracılığıyla anlam, değer ve etki yaratmayı hedefler; bu yaklaşımı paylaşan yaratıcılar, kurumlar ve markalarla işbirlikleri geliştirir.
Stüdyo, proje bazlı üretimlerinin ötesinde; ilgi duyduğu konulara yönelik araştırmalarını erişilebilir tasarım nesneleri, sınırlı edisyonlar ve giyilebilir grafikler aracılığıyla görünür kılar.
ERMAN YILMAZ
Graphic, visual and type designer, Co-founder. Currently pursuing his master’s degree at Mimar Sinan Fine Arts University, Graphic Design Department. He is interested in lettering, graffiti, type design and calligraphy. His works has been exhibited and featured locally and internationally such as TDC (USA), Weltformat(Germany), Graphis Annual(USA) BICeBé | Biennial of Poster Bolivia, Poster Quadrennial Bardejov (Slovakia) Grafist (Turkey), GMK (Turkey). He is often invited to events as a workshop leader and speaker. Talks about typography wherever and whenever!
GÖKÇE GENÇ
Graphic Designer and Co-founder. Studied Graphic Design at Mimar Sinan Fine Arts University in İstanbul. She focuses on editorial design and typography, mostly works with urban planners independently and within Informal Project. Her works has been exhibited locally and internationally such as Graphis Annual(USA), Werkwoche International Design Week (Germany), Design Week Turkey, Poster Quadrennial Bardejov (Slovakia) Grafist (Turkey), GMK (Turkey). She is also a member of the Turkish Society of Graphic Designers. She likes to categorize things in both her life and work!
43rd GMK
→Best Book Design Award
“Sarının İzi/Türk Ytong”
→Best Typography Award
“Öksüzler/NKT”
→Best Poster Design Award
“O Taraf, Bu Taraf, Şu Taraf/NKT”
→İhap Hulusi Poster Special Award
“O Taraf, Bu Taraf, Şu Taraf/NKT”
→Sait Maden Typography Special Award
“Öksüzler/NKT”
—
KRİSTAL ELMA ’24
→Design Category (Gold)
“Sarının İzi-Türk Ytong”/Book/Publishing Design
→Design Category (Silver)
“Sarının İzi-Türk Ytong”/ Typography Design
—
TC69D
→Typographic Excellence Award
“Sneaks Up – Coming Soon”
—
42ND GMK
→Best Typography
“Sneaks Up – Coming Soon”
→Best Typography Award
“Sneaks Up-Coming Soon”
→Logo Design Achievement Award
“Mural-East”
→Best Merch Design Award
“Sneaks Up-Typographic Tshirt”
→Book Design Achievement Award
“Deniz Başar-On the Edge of Language”
→Sait Maden Typography Special Award
“Sneaks Up-Coming Soon”
→Typography Achievement Award
“Selim Süme-Disobedient”
—
41TH GMK
→Post Design / Achievement Award
“Ten, Beden, Ben”
→Post Design / Achievement Award
“Selim Süme-Transit”
—
TDC68
→Typographic Excellence Award
“Stones Do Remember”
—
40TH GMK
→Poster Design / Achievement Award
“Stones Do Remember”
—
GRAPHIS
→Silver Award
“GMK Kırk yaşında”
→Silver Award
“Boş Bir Oda Kendi Fonksiyonunu Yaratır”
→Honorable Mention
“Osmanlı Topraklarında Kesişen Yaşamlar ve Matbaalar Anton Zellic ve Henry Cayol”
—
39th GMK
→Poster Design / Achievement Award
“Bauhaus Imaginista - Uzaklarda İstanbul”
—
GRAPHIS '20
→Gold Award
“Muralistanbul 2018”
→Silver Award
“Alex”
—
38th GMK
→Bikem Özsunay Faundation Poster Special Award
“Osmanlı Topraklarında Yaşamlar”
→Typography Achievement Award
“GMK Kırk Yaşında”
→Best Typography Design Award
“Bağlantılar”
→Poster Design Achievement Award
“Book of Taswir”
→Poster Design Achievement Award
“Tomasz Bierkowski”
→Best Typeface Design Award
“Gaslamp Typeface”
→Best Typography Award
“Studio-X Istanbul”
→Best Direct Mail/Flyer
“Studio-X Istanbul”
→Book Design Achievement Award
“Grafist21”
—
37th GMK
→Best Poster Design Award (Cultural/Social)
“Muralistanbul 2018”
→Best Typeface Design Award
“Oddee Typeface”
→Poster Design Achievement Award
“Perşembe Sineması”
→Poster Design Achievement Award
“Muralistanbul Sariyer”
→Poster Design Achievement Award
“Sinemanın Sesi”
→Bikem Özsunay Faundation Poster Special Award
“Alex”
→Bikem Özsunay Faundation Poster Special Award
“Mural Festival 2018”
→İhap Hulusi Poster Special Award
“Mural Festival 2018”
→GMK Best Typeface Design Award
“Oddee Typeface”
—
TDC64
→Typography Excellence Award
“Anafor Typeface specimen poster”
—
36th GMK
→Best Typography Design Award
“Crossing Frontiers”
→GMK Best Typography Design Award
“Crossing Frontiers”
→Exhibiton Design Award
“Grafist 20”
→Typeface Design Achievement Award
“Anafor Typeface”
→Catalogue Design Achievement Award
“Crossing Frontiers”
→Exhibiton Design Achievement Award
“Speak to the Eyes”
→Typography Design Achievement Award
“The Dialogues”
—
35th GMK
→Best Poster Design (Cultural/Social)
“Mural İstanbul”
→Best Typography
“Köken İçerisinde Notlar”
→Sait Maden Typography Special Award
“Köken İçerisinde Notlar”
→İhap Hulusi Poster Design Special Award
“Mural İstanbul”
→Bikem Özsunay Poster Design Special Award
“Köken İçerisinde Notlar”
→Poster Design Success Award(Cultural/Social)
“Köken İçerisinde Notlar”
→Typography Success Award
“The Death of Cities/Kentlerin Ölümü”
—
34th GMK
Turkish Graphic Designers Ass. 2015
→Poster Design Success Award(Cultural/Social)
“Mural İstanbul”
43th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2024
—
TDC69
World’s Best Typography” Exhibition | New York, USA, 2023
—
42th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2022
—
Golden Bee 15
Golden Bee 15 Global Biennale of Graphic Design | 2022
—
TDC68
World’s Best Typography” Exhibition | New York, USA 2022
—
41th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2021
—
BICeBé
Biennial of Poster Bolivia | La Paz, Bolivia, 2021
—
40th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2020
—
BICeBé
Biennial of Poster Bolivia | La Paz, Bolivia, 2021
—
Parallel Lines
Hochschule Ausburg | Augsburg, German, 2019
—
Fikra Graphic Design Biennial
with Jeff Talks/Antilop Poster Sharjah | United Arab Emirates, 2018
—
39th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2019
—
Ecuador Poster Bienal
Casa de la Cultura Ecuatoriana Benjamín Carrión Quito | Ecuador, 2018
—
38th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2018
—
Jeff Talks
Peş Peşe Salt Beyoğlu | Istanbul,Turkey, 2018
TDC64
World’s Best Typography| Exhibition New York/USA 2018
—
Starting Form Zero
Research of the Possibilities on ”Moving Posters” | Istanbul,Turkey, 2018
—
INAD
International Art and Design Exhibition | Selcuk University Konya,Turkey, 2018
—
Weltformat 17
The Moving Poster 2 | Luzern, Switzerland, 2017
—
Design Week Turkey 17
MSGSÜ Seçilmiş İşler | İstanbul, Turkey, 2017
—
International Poster Biennale Lublin
Lublin | Poland 2017
—
37th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2017
—
36th GMK
Association of Turkish Graphic Designers Exhibitions | Istanbul, Türkiye, 2016
—
Bak Bana/Look at Me Posters from Istanbul
Augsburg University | Germany, 2017
—
The Seattle-Istanbul Poster Show
Hemingway Center Boise State University Seattle | USA, 2017
—
BICeBé
Biennial of Poster Bolivia La Paz | Bolivia, 2017
—
Co2poster Biennial
Colorado Mesa University | USA, 2017
—
Type + Text
with Sarp Sözdinler, Muzeum Miasta Łodzi | Poland, 2017
—
13. Jazz W Ruinach Poster Exhibition
Gliwice | Poland, 2017
—
9th Yunus Emre Exhibition
Anadolu University, Calligraphy & Typography Event | Eskişehir, Türkiye, 2017
—
Poster Quadrennial Bardejov
Poster Exhibition | Slovakia 2017
Mercado Design Days '25
Presantation
212 Studio İstanbul/Türkiye, 2025
—
Koç Üniversitesi
Tasarlatan Korkular-2
Workshop and Presantion
İstanbul/Türkiye, 2025
—
Creative Collaborations
Podcast
Postane Istanbul/İstanbul/Türkiye, 2025
—
TDKtuesdays
«Okunabilirlik, Okunaklılık ve Görsel Etki»
Presantation and Talks
Atölye/Bomobtiada/İstanbul/Türkiye, 2024
Atatürk Üniversitesi
Gmk Kampüs Etkinlikleri
Talks
İstanbul/Türkiye, 2022
—
3. Işık Tasarım Günleri
«Tasarlatan Korkular»
Workshop
İstanbul/Türkiye, 2022
—
Türkiye Tasarım Vakfı
«Tasarım Maratonu»
Workshop
İstanbul/Türkiye, 2022
—
Sistem Hatası / System Error
A Manifold event.
Workshop with Sarp Sozdinler
Studio-x Istanbul
Istanbul/Türkiye, 2017
StudioN2O
Interview
—
Slanted Magazine
«Type Fashion»
—
Typography 44:
«The World's Best Typography»
Studio Mercado
«Oyun Alanı»
—
GMK
«Grafik Sanatlar Üzerine Yazılar»